Domain expiration refers to the process by which a domain name is marked as expired and becomes available for purchase. The availability of expired domains has created a new avenue for marketers to get ahead in their SEO strategies. This is because expired domains can provide backlinks to a website, which helps to increase its ranking on search engines. In this guide, we’ll look at how to find expired domains like a pro.
Expired domains, when used properly, can help to boost your SEO ranking. This is because they have established backlinks that point to your website. These backlinks can help to improve your website’s authority and visibility in search engine results pages (SERPs).
Expired domains can also offer other benefits, such as a pre-existing audience, stable traffic, established branding, and good search engine ranking.
There are several types of expired domains:
- Dropped domains: These are domains that have been abandoned by their owners and are available for purchase.
- Aged domains: These are domains with a solid history that has been active online for at least a few years. They are highly sought after because of their existing traffic and backlink profile.
- Expiring domains: These are domains that are about to expire but are yet to be dropped.
- High-Rank domains: These are domains with quality backlinks and high MozRank or Domain Authority (DA) scores. They can be acquired through negotiations or expired domain auctions.
There are several ways of finding expired domains:
- Using domain auction websites like Flippa or GoDaddy Auctions
- Checking the expiration date of a domain using a WHOIS tool
- Using expired domain crawler tools like Domain Hunter Gatherer
When using these tools, it’s important to look at the domain’s history, such as its age, backlink profile, content, and spam score. This will help you determine if the domain is worth purchasing and if it aligns with your SEO strategy.
Once you’ve located an expired domain that you’re interested in purchasing, you’ll need to place a bid on it. When bidding, it’s important to set a ceiling on your price to avoid overspending. You should also research the domain’s history and verify its authority to avoid future issues.
It’s also worth noting that some expired domains may have a lower value than others. This is because they may have been penalized by Google or have received low-quality backlinks in the past.
Expired domains present a unique opportunity for marketers to boost their SEO ranking by acquiring quality backlinks. There are several ways to find expired domains, and by following the proper procedures when bidding, you can acquire high-value domains at reasonable prices. By using the right tools and techniques, you can become a pro at finding expired domains and taking your website to the top of the SERPs.