How to Perform a Domain Valuation for Expired Domains

Introduction

Before you start flipping domains, you have to determine their worth. In this guide, we will explore the various factors that you need to consider when performing a domain valuation for expired domains.

Factors to Consider

When performing a domain valuation, you need to consider the following factors:

1. Type of domain: Is it a brandable domain, a keyword domain, or a domain with an exact-match domain name? Brandable domains are usually worth more than keyword domains. However, domains with exact-match domain names can be highly valuable in certain niches.
2. Age of domain: Older domains tend to have more value than newer ones. A domain that has been registered for ten years or more will be worth more than a domain that is less than a year old.
3. Backlinks: How many backlinks does the domain have? Backlinks are a significant ranking factor, and a domain with high-quality links can be worth a lot more than one with no links.
4. PageRank: What is the domain’s PageRank? PageRank is important because it measures the importance of a domain in Google’s eyes.
5. Search volume: How much search volume does the domain get? You can use Google Adwords Keyword Planner to get an idea of how much traffic a domain is likely to receive.
6. SEO metrics: What is the domain’s Moz Domain Authority, Moz Page Authority, and Majestic SEO Trust Flow? These metrics can give you a good idea of how much value a domain has.

Using Domain Valuation Tools

There are many tools available that can help you determine a domain’s value. Some of the most popular ones include:

• Estibot
• GoDaddy Domain Appraisal
• SEMrush
• Value of Web

While these tools can be helpful, it’s important to remember that they are just a starting point. You should always perform your own due diligence and consider the individual factors that we discussed.

Conclusion

“Performing a domain valuation is an important step in the website flipping process. By considering the various factors that affect the value of a domain, as well as using domain valuation tools, you can make better decisions and maximize your profits.”

We hope that this guide has given you a better understanding of how to perform a domain valuation for expired domains. Happy flipping!