Finding Expired Domain Names – Why It Matters
Domain names are crucial components of any website because they’re the foundation on which online credibility is built. But what if you’re just starting out and don’t have the luxury of time or money to create a brand new website? Or maybe you already have a website that’s not living up to its potential in terms of SEO. One solution might be to acquire an expired domain name that already has considerable authority and backlinks. But how do you find such a domain name?
Strategy 1: Use Expired Domain Name Marketplaces
There are several online marketplaces where you can buy expired domain names, but not all marketplaces are created equal. Look for marketplaces with high seller ratings and check out previous buyer reviews to make sure you’re getting a good deal.
Strategy 2: Check Domain Authority (DA) with Moz or Ahrefs
Using Moz or Ahrefs, you can check a domain name’s authority to see how well it can potentially rank on search engines. Look for domain names with a high DA score to maximize your chances of SEO success.
Strategy 3: Look for Backlinks with Majestic
Backlinks are other websites linking to your website or a page on your website. They’re an important factor in determining your website’s authority and ranking on search engines. Check for backlinks using Majestic to ensure you’re acquiring a domain name with valuable backlinks.
Strategy 4: Monitor Expiring Domain Names and Use a Domain Auction Site
Many domain name registrars offer lists of soon-to-expire domain names. Take advantage of these lists and compare them with market prices to find affordable domain names. Additionally, domain auction sites can be a good place to find high-quality domain names.
Strategy 5: Perform Due Diligence to Avoid Buying Bad Domain Names
It’s important to research the history of a potential expiring domain name before you purchase it. Use a tool like Wayback Machine to check the previous content of the website and make sure it wasn’t used for spammy purposes or had a history of blackhat SEO tactics. Be sure to also check if the domain name was penalized or deindexed by search engines to avoid buying a bad domain name.
Conclusion
Acquiring expired domain names can be a great way to boost your SEO rankings, but it’s important to exercise caution and follow these strategies to avoid buying bad domain names. Consider using a combination of these strategies to find the best expired domain name for your website.