How to Start an Expired Domain Business

Introduction

Expired domains can be a goldmine for online entrepreneurs. Not only can they offer valuable backlinks and traffic, but also established branding that can give your new venture a significant head start. In this article, we'll explore how to identify, purchase and flip expired domains for profit.

<h2>Finding Expired Domains</h2>
The first step in starting an expired domain business is finding quality domains to purchase. There are a few methods to uncovering expired domains:
<ul>
    <li>Use a domain auction marketplace such as GoDaddy Auctions or NameJet</li>
    <li>Check expiration dates using a tool like Domain Hunter Gatherer or FreshDrop</li>
    <li>Manually search through expired domain lists for hidden gems with brand value</li>
</ul>

<h2>Evaluating Expired Domains</h2>
Once you have a list of potential domains, evaluate the quality of each domain before making an offer. Consider the following metrics:
<ul>
    <li>Backlink profile and quality of referring domains</li>
    <li>Domain age and history</li>
    <li>Search engine rankings and traffic metrics</li>
    <li>Brand value and memorability</li>
</ul>
Using a tool like Moz, Majestic or Ahrefs can help assess domain quality and potential value.

<h2>Purchasing Expired Domains</h2>
After careful evaluation of the domains on your list, it's time to start making offers. Finding the right value proposition for the seller can take negotiation, but it's also important to remain within a budget to ensure profit on the flip. The domain marketplace can be competitive, so expect to lose some auctions, but also know when to walk away from a bad deal.

<h2>Flipping Expired Domains</h2>
The final step in building an expired domain business is flipping the domains for profit. There are a few different ways to do this:
<ul>
    <li>Sell directly to individual buyers or businesses looking for established brands or traffic</li>
    <li>List domains on domain auction sites or domain brokering platforms like Sedo or Flippa</li>
    <li>Hold onto domains for the long-term as investments, either building out new websites or using them as links for other projects</li>
</ul>
Each of these methods comes with its own benefits and strategies.

<h2>Conclusion</h2>
Starting an expired domain business can be a lucrative way to build an online income stream. It takes a bit of research and investment, but with the right approach, you can identify and purchase valuable domains and flip them for profit. Keep exploring new opportunities and stay on top of changing trends to stay ahead in the game.