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What is a Spam Score?
A spam score is a rating that measures the likelihood that your email will be marked as spam. It's based on a number of different factors, including the content of your email, the sender reputation, and the email's domain reputation.
<h2>Why is it Important to Check Your Spam Score?</h2>
Checking your spam score is important because it can greatly affect your email deliverability. If your spam score is high, your emails are more likely to get filtered into the spam folder or be rejected altogether. This can have a negative impact on your email marketing efforts.
<h2>How to Check Your Spam Score</h2>
There are several tools available online that allow you to check your spam score. One of the most popular is the <a href="https://www.mail-tester.com/">Mail Tester</a>. Here's how you can use it to check your spam score:
<ol>
<li>Go to <a href="https://www.mail-tester.com/">https://www.mail-tester.com/</a></li>
<li>Send an email to the address shown on the website</li>
<li>Once the email has been received, click the "Then check your score" button</li>
<li>You will be taken to a page that shows your spam score as well as any issues that were detected</li>
</ol>
<h2>How to Improve Your Spam Score</h2>
If your spam score is high, there are several things you can do to improve it:
<ul>
<li>Make sure your email content is relevant and valuable</li>
<li>Avoid using spam trigger words and phrases</li>
<li>Only send emails to recipients who have opted-in</li>
<li>Maintain a good sender reputation</li>
</ul>
<h2>Conclusion</h2>
Checking your spam score is an important step in ensuring the success of your email marketing campaign. By using tools like Mail Tester and following best practices, you can maintain a healthy spam score and improve your email deliverability.
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