Introduction
Expired domains can be a valuable asset for website owners and online entrepreneurs. Buying an expired domain that has authority and backlinks can give you a head start in building your online presence. In this article, we will discuss how to buy expired domains and things you need to consider before investing in them.
Where to Find Expired Domains
There are a number of online marketplaces that offer expired domains for sale:
- GoDaddy Auctions
- NameJet
- ExpiredDomains.net
It is recommended that you perform some research and analysis on the domain, such as its history, backlinks, and potential spam score. Tools like Ahrefs, Majestic, and SEMrush can be useful in this regard.
Checking the Domain’s History
Before you buy an expired domain, you should check its history to make sure it hasn’t been involved in any spammy practices or black-hat SEO techniques. There are a number of online tools that can help you analyze the domain’s history:
- Wayback Machine: This tool allows you to see snapshots of a website’s history over time.
- Archive.is: Similar to Wayback Machine, this tool allows you to see archived versions of websites.
- Google Cache: You can see the cached version of the website in Google’s search results.
Backlink Analysis
Backlinks are a major factor in the value of an expired domain. You should perform a thorough backlink analysis to determine the quality, relevance, and authority of the domains linking to the expired domain. Tools like Ahrefs and Moz can be useful in this regard.
Checking the Domain’s Spam Score
The spam score of a domain is a measure of its potential to be used for spam or other unethical practices. Tools like Moz and SEMrush offer spam score analysis. It is recommended that you avoid domains with a spam score of 3 or higher.
Conclusion
Buying expired domains can be a lucrative investment for website owners and online entrepreneurs. It is important to perform research and analysis before investing in any domain, including checking its history, backlinks, and spam score. With the right tools and knowledge, you can find valuable expired domains that can give you a head start in building your online presence.